KRTV 3
KRTV 3 serves the Great Falls, Montana, market. In 1958, KRTV signed on. Under Joe Sample, KRTV became the flagship station for the Montana Television Network. In 1986, KRTV became a Cordillera Communications/Evening Post Publishing Co. property. For nearly two decades, KRTV has been the market leader, dominating news ratings in the morning, noon, 5:30 and 10 p.m. Through its CBS affiliation, KRTV has maintained market leadership.
The Great Falls Designated Market Area covers 14 counties in north central Montana and reaches more than 64,000 households. For comparison, the DMA is larger than the entire state of Pennsylvania. KRTV also operates KXLH in the state capital, Helena.
Great Falls has strong military ties. It's home to Malmstrom Air Force Base and the 120th Fighter Wing of the Montana Air National Guard. Great Falls is proud of its award-winning public schools. It's also home to the University of Great Falls and Montana State University College of Technology. The Missouri River winds through the heart of the city. Great Falls played a major role in Lewis and Clark's journey to the Pacific Northwest. Residents and visitors are attracted to the area's many recreational opportunities, including fishing, hunting, boating and golfing.
KRTV.com is an online leader in news and information and paves the way for social media and networking.
News team
KRTV provides more than 35.5 hours of news coverage each week.
Weekend Anchors: Ashley Korslien, Hayley Gunn (Weather) and Greg Smith (Sports)
Montana This Morning: Tyler Mickelson, Shannon Newth and Art Taft
Reporters: Kay Rossi, Alex Grubb and Marnee Banks
Community
KRTV is dedicated to Great Falls community events such as One Class at a Time, the Special Olympics, Adopt-A-Family – Salvation Army, Shape Up Montana, Fit Kids, Eagle Mount and more.
Audience
Period | DMA Share | DMA Rank |
Mon-Fri Montana This Morning | 30 | 1 |
Mon-Fri Noon News | 26 | 1 |
Mon-Fri 9 a.m.-noon | 24 | 1 |
Mon-Fri noon-3 p.m. | 15 | 1 |
Mon-Fri 3 p.m.-5 p.m. | 20 | 1 |
Mon-Fri KRTV 5:30 News | 46 | 1 |
Mon-Fri KRTV 10 p.m. News | 38 | 1 |
Source: Nielsen Station Index, Feb. 2010 |